Led the creative development and execution of the branding for RGD's In-House Design Conference in Toronto, overseeing the visual identity across promotional, digital, and event materials. Through a collaborative design sprint, I guided the creative team in developing a concept that respected RGD's established brand while introducing a fresh and contemporary expression. As both Art Director and Project Manager, I managed project delivery, maintained consistency across a large suite of assets, and contributed directly to design production where additional support was needed.